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About

UCSB RideRage Cycling began with one jersey design.  From there a love for pro cycling, the dream of one day designing the US Road Champion jersey, and a hidden desire to see cycling wear that was outside the box in both form and function blossomed into what is now Rage Cycling.

That first jersey was a simple college design that, through a few improvements and the right permissions, led to a bold representation of the school that now adorns the backs of an ever growing subculture of cyclists ranging from students, faculty, and staff to alumni and parents.  From there the stars and stripes model found it's way into the Rage Cycling Shop Jersey, which is the flagship of the unique Original Designs that are causing the Rage Cycling family to grow each day.

Our ultimate goal at Rage Cycling is to become a leader in the cycling clothing industry through quality product and edgy designs.  It's not enough to have a great kit if it doesn't scream to be worn.  And if your best looking jersey or shorts are reserved only for the quick evening ride because they can't endure 5+ hours in the heat of Summer, then that's failure as well. 

Each year we seek to find the finest Italian fabrics and chamois and match them with the best cuts and most inspiring designs to bring you the Custom Kits and Original Designs that are Rage Cycling.  We wear the gear out on the road, both in the testing phase and as the final product, to make sure our customers, the Rage Cycling family, have the best product available at a price that allows them stock up the closet and stretch out the route.

Our location in Santa Barbara, California gives us access to some of the finest roads in the world and one of the most competitive cycling cultures on the west coast.  Rage Cycling is cyclists like you, enjoying the feel of the road and seeking to express that inner champion.